1. Register using the form above to let us know you're participating.

2. Tag @swapaholicyou, @mktplacebyswapaholic, @nycsg in atleast 1 monthly post or story to show that you're playing along.

3. Send @mktplacebyswapaholic a link to your post via DM on whichever platform you're posting on. This will help us track your progress carefully and share your posts to inspire others.

4. Caption to inspire others to join the movement!

5. Hashtag #wakeupandswap, #swapaholic #3monthspreloved #nycsg

Fashion is the second largest polluting industry globally! This is largely due to over production and over consumption.

In fact, the industry produces fashion weekly, using manufacturing processes that are detrimental to our planet.

By slowing down our consumption of 'new' fashion, we can collectively slow down the unsustainable pace of production and preserve our planet's resources.

Every drop counts, literally!

Make your own rules! Every conscious consumption decision is a step in the right direction.

We recommend following these steps when temptation to buy something arises:

Shop your closet

Review what you already own. We often forget about the amazing things we've purchased.

Borrow or Rent

If you're looking for something in particular or for an occasion, borrow it from a friend or rent it!

Swap

If you feel like adding something into your closet permanently, consider swapping (or selling) to contribute your fashion to the community to share.

Buy Preloved

Thrift and shop secondhand.